WE ONLY HAVE ONE GOAL IN MIND

to spark new connections between ambitious brands and their customers.

process

STRATEGY
DRIVEN BY RESEARCH

We dive deep from the start to build the right roadmap for a brand’s success. Be it a niche audience, or a brand needing great reach, we’ll find and lead the way to success so brands can communicate, engage and win over their audience.

CREATIVE
WITH PURPOSE AND GUTS

Without great Creative, we don’t exist. Which is why we are 100% driven to continue developing it. We find unique solutions that will solve our client’s goals with compelling concepts, eye-catching art, and thoughtful copy.

PRODUCTION
THAT BRINGS IDEAS TO LIFE

Ideas are only as good as the execution. As such, we plan, develop, polish, and deliver a quality product that captures attention and provokes an action that can be measured in gasps, likes, shares, and most importantly, results.

MEDIA
TO MAXIMIZE EXPOSURE

Good connections are made at the right time and place—wherever they are. That’s why we take the time to analyze and determine the most effective media mix to reach them, constantly optimizing placements as we go.

capabilities

BRANDING

  • Strategy & Positioning
  • Logo & Identity
  • Brand Guidelines
  • Collateral
  • Packaging
  • Web Design & Development

SOCIAL MEDIA

  • Community Management
  • Social Media Strategy
  • Creative Direction
  • Art Direction & Design
  • Copywriting
  • Content Creation
  • Influencer Marketing
  • Analytics & Reporting

ADVERTISING

  • Research
  • Strategic Planning
  • Creative Direction
  • Production
  • Campaign Execution

PRODUCTION

  • Video Production
  • Photography
  • Creative Development
  • Storyboarding
  • Scriptwriting
  • Casting
  • Location Scouting
  • Post-Production

MEDIA BUYING

  • Paid Search
  • Paid Social
  • Display Ads
  • OTT/CTV
  • Audio/Podcast
  • OOH

CONTACT US

 

to start talking about how
we can elevate your brand.

AWARD-WINNING TEAM

led by a team of senior-level strategists, creatives and producers that are passionate about helping brands find their lane.

MICHAEL CAMPOS

CEO, HEAD OF STRATEGY

Formerly known as "the guy that handles our Twitter", Michael kicked off his career by turning down a position at a global agency to start his own.

Like a great tweet, that decision aged well. Over a decade later he leads neuelane as an award-winning strategist and creative specializing in brand development and social media marketing for ambitious brands in food & beverage, hospitality and luxury real estate.

Aside from judging the Shorty Awards, he’s served as President of Ad 2 Miami and AAF Miami, as well as Education and NSAC Chair for AAF 4th District. Michael's dedication earned him AAF Miami's Advertising Person of the Year—the youngest recipient in its history. Tweet that!

When not doing any of the above, you’ll find him contemplating whether it's an old fashioned or spicy margarita kinda day, looking for his daughter's shoe, or yapping about how good his golf game is supposedly going.

BRANDON RODRIGUEZ

PRESIDENT, HEAD OF PRODUCTION

Brandon’s path to senior leadership was anything but traditional. With a B.S. in Music Production from Full Sail University, he spent the first phase of his career as a creative director and recording engineer for a major recording and event space called LMNT. His work ethic and creativity helped him quickly advance to roles like general manager and director of operations.

In order to dive deeper into the advertising world, he left LMNT for TAMZ, where he led creative and production as the agency’s director of operations. These experiences trained Brandon in every aspect of agency life, giving him the tools to run daily ops and deliver world-class creative work across teams and mediums.

From managing creative workflow and production, to directing and executing projects, to nurturing client relationships and managing inter-agency teams, Brandon made sure everything ran like clockwork.

Today, as the COO of neuelane, he brings these same skills and more to higher-level challenges for larger clients. Brandon is the center spoke around which the entire agency operates, from creative to operations, finance and beyond.

 

MAITE FIGUEROA

PROJECT MANAGER

Miami native Maite Figueroa received her B.A. in advertising from Miami International University of Art and Design. She chose to pursue a career in social media and digital marketing because it’s a platform that allows brands to impact customers in real time. She finds this immediacy to be full of exciting possibilities. After several years of developing the relevant skills and experience, Maite joined neuelane to manage organic and paid social content for all our clients.

Her day-to-day involves community management for numerous social accounts, creating ads, curating social media calendars and posting content. Each month, she delivers detailed performance reports that allow clients to learn and adapt their strategy.

At the office, Maite enjoys being part of a fast-paced team of creatives who love what they do, and in her downtime, she enjoys traveling and spending time with family. She also likes to keep up with online trends and scour the digital landscape for what’s next.

  
     
  • MICHAEL CAMPOS

    CEO, HEAD OF STRATEGY
    read full bio
    Brandon Rodriguez

    Formerly known as "the guy that handles our Twitter", Michael kicked off his career by turning down a position at a global agency to start his own.

    Like a great tweet, that decision aged well. Over a decade later he leads neuelane as an award-winning strategist and creative specializing in brand development and social media marketing for ambitious brands in food & beverage, hospitality and luxury real estate.

    Aside from judging the Shorty Awards, he’s served as President of Ad 2 Miami and AAF Miami, as well as Education and NSAC Chair for AAF 4th District. Michael's dedication earned him AAF Miami's Advertising Person of the Year—the youngest recipient in its history. Tweet that!

    When not doing any of the above, you’ll find him contemplating whether it's an old fashioned or spicy margarita kinda day, looking for his daughter's shoe, or yapping about how good his golf game is supposedly going.

  • BRANDON RODRIGUEZ

    PRESIDENT, HEAD OF PRODUCTION
    read full bio
    Brandon Rodriguez

    Brandon’s path to senior leadership was anything but traditional. With a B.S. in Music Production from Full Sail University, he spent the first phase of his career as a creative director and recording engineer for a major recording and event space called LMNT. His work ethic and creativity helped him quickly advance to roles like general manager and director of operations.

    In order to dive deeper into the advertising world, he left LMNT for TAMZ, where he led creative and production as the agency’s director of operations. These experiences trained Brandon in every aspect of agency life, giving him the tools to run daily ops and deliver world-class creative work across teams and mediums.

    From managing creative workflow and production, to directing and executing projects, to nurturing client relationships and managing inter-agency teams, Brandon made sure everything ran like clockwork.

    Today, as the COO of neuelane, he brings these same skills and more to higher-level challenges for larger clients. Brandon is the center spoke around which the entire agency operates, from creative to operations, finance and beyond.

  • MAITE FIGUEROA

    PROJECT MANAGER
    read full bio
    Maite Figueroa

    Miami native Maite Figueroa received her B.A. in advertising from Miami International University of Art and Design. She chose to pursue a career in social media and digital marketing because it’s a platform that allows brands to impact customers in real time. She finds this immediacy to be full of exciting possibilities. After several years of developing the relevant skills and experience, Maite joined neuelane to manage organic and paid social content for all our clients.   

    Her day-to-day involves community management for numerous social accounts, creating ads, curating social media calendars and posting content. Each month, she delivers detailed performance reports that allow clients to learn and adapt their strategy.

    At the office, Maite enjoys being part of a fast-paced team of creatives who love what they do, and in her downtime, she enjoys traveling and spending time with family. She also likes to keep up with online trends and scour the digital landscape for what’s next.

we’re a small team with big ideas

SEE THE WORK